We have a range of methods for creating online shops to suit everyone from the corporate heavyweight to the budget start-up.

At the top end of the market we have shops like Document Logic, an authorised re-seller of Xerox printers and photocopiers. This is a great example of a website that is designed for a specific product. The user experience works so well because we’ve put a great deal of thought into what the customer expects at every stage. Identifying those expectations is easier when there are just a few types of product being sold (in this case printers and photocopiers). They all share common features that we can illustrate clearly in the design and make the shoppers life much easier.

If you’re looking to sell many different products, then an approach like Document Logic can be very costly as we’ll need to apply the same amount of thought to every type of product on your website. The common approach is to simplify the design elements that distinguish your products and make them more generic. In this case, an off the shelf e-commerce package can save you from re-inventing the wheel and you can spend more of your budget creating quality product pages.

Imagine your e-commerce website as a real shop on the high street. Is it big or small? Do you spend money setting up costly displays on every aisle to draw in customers or maintain a uniformed look throughout the store? These are the questions we need to answer when we build your e-commerce website.

If your just testing the water and would like to try out e-commerce to see if it’s right for you. There are a number of great online services that we can help you make the most of at considerably lower cost whilst still getting all of the features you need to take your business online.