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Issue 3, 15th May 2008 As the summer approaches we continue to work on a host of new client projects, while more and more customers sign up for our excellent e-mail marketing services. This month we bring you the launch of three new websites and more ideas for promoting your website. E-mail Marketing SuccessIn the last newsletter we introduced two new marketing services: Create & Send and Campaign Viewer. These e-mail marketing systems have proved very effective and we continue to be amazed at the opportunities the campaigns are generating for our clients. 
This month we’d like to share one of many success stories with you. Richard Kerry of Branston Golf & Country Club first expressed his interest in Create & Send after taking the e-mail marketing tour on our website. Once we applied their company brand to the e-mail template they were quick to put the system to use. 
Previously the club has used traditional marketing methods to advertise their Sunday Lunch offers to club members. Their first campaign included a digital voucher that recipients could print out and redeem at the restaurant. The campaign proved to be a great success with the e-mails clearly bolstering the turnout with dozens of printed vouchers. If you would like to take a closer look at these services, take a tour of the software on our website. Google Local Business Centre
As Google rapidly expands it's web services, we continue to educate clients on the latest ways of marketing on the web. The Local Business Centre provides a quick and easy way to improve your companies presence within Google Maps. The system invites you to provide extra information about your business, from locality and industry to open hours and payment methods. You can even upload your company logo or product images to unmistakably personalise your listing. Once you've completed the process, your improved listing should appear on Google Maps within a month. We now register all clients in Local Business Centre as standard with any new web project. If your an existing customer and would like us to take care of this for you, please contact us. Launch: www.instrumentationservices.net
In April we launched the website for Charnwood Instrumentation Services. An international supplier of measurement, pressure and flow instruments. The website offers the largest searchable database thermometers and hydrometers on the web. Since the launch, numbers of web-based enquiries are beginning to grow and users of the website have made great use of the new functionality that is available to them. Once our SEO and marketing services take full effect, we expect even more success in these areas. Launch: www.kidsmatter.uk.com
In May we launched the website for national childcare recruitment company, Kids Matter. The website features a live database of childcare vacancies throughout the UK and a resource for parents considering childcare. Launch: www.intecfoams.co.uk
April saw the launch of Derbyshire based foam manufacturers, Intec Foams. We worked with Intec to publish extensive information on the variants of foam available and their applications within industry. |
In this issue
SEO tipDon't just give search engines one way to find your pages. Put links to new pages on your site. If there's a corresponding page on your site you can use to link to the new page, do so. Who are Internet Essentials?Internet Essentials is a web design agency based in the East Midlands, UK. Our location: tel. 01530 838014 
Internet Essentials supports LetsGoLocal.co.uk |
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